About Gary Reid
Gary Reid SEO Specialist London
Gary Reid has spent over 10 years leveraging search engines for maximum effect. Gary joined Carat in late 2009 from search specialist The Search Works, where as Director of Search Performance and a member of the senior management team he was responsible for building a pan European natural search business. In the last 3 years Gary has been the strategic lead on many pan European SEO campaigns, including
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Avis (16 European countries)
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Disneyland Paris (8 European countries)
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Nordea Bank (Nordics)
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Enjoy England (12 countries)
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Visit Britain (42 countries, including Russia and China)
Gary has also had extensive exposure to integrated SEO campaigns in the finance, retail and travel sectors, including;
- Performance strategy on search positions
- Integrated search
- SEO cross border portfolio management
As Head of Search and a member of the Carat board Gary leads the search team and is responsible for both paid and natural search performance, ensuring client objectives are achieved whilst taking an active role on key accounts, such as GM, to form strategy, plan and manage search activity as part of an integrated campaign.
I have an experimental video blog iGary where I’ve been testing universal search elements of the Google algorithm.
